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BEAUTY & FASHION

Something Borrowed

Emily Allen

For soon-to-be brides, shopping for the perfect wedding gown can be both one of the most stressful and the wonderful times of the wedding planning process. Fortunately, there are places like the Bridal Garden that not only sell gorgeous gowns with quality service, but also make a difference in the lives of others.

The Bridal Garden is a non-profit charitable organization which sells designer bridal gowns at up to a 75% discount and seamlessly unites fashion, business, and philanthropy. The Bridal Garden achieves this feat through partnerships with the designers, individuals, and retailers who donate the stunning gowns as well as with the consumers. The proceeds from the gown sales benefit the Brooklyn Charter School and help to create a strong community of families and educators who will improve the relationship between children and education.

The Bridal Garden is located near in the Flatiron District of NYC and is appointment-only. Their amazing community service is on par with the service they show their clients. Unlike many other bridal salons, this store allows customers to shop in what they refer to as a “no-pressure” environment. What this means is that when a bride enters the store, she is allowed to roam free and choose whichever dresses she wants to try on in the allotted time and is not bogged down with the pressure of just a handful of gowns. And while the bride is allowed her freedom, there are bridal consultants there to help direct her to a certain style or price-range.

The Bridal Garden offers styles from notable designers like Angel Sanchez, Badgley Mischka, Lela Rose, Marchesa, Monique Lhuillier, and many more! These gowns begin at a little less than $800 and range into the thousands, still at affordable prices for such couture designs. Paying for these bridal gowns at the Bridal Garden is unlike any other experience at another salon; when a bride purchases her gown from the Bridal Garden, she is not only doing so for herself, but rather contributing to something even bigger than her “big day”. 

The idea of "something borrowed" at the Bridal Garden is chic and inspiring. The Bridal Garden allows not only the dreams of the brides come true, but also the dreams of so many underprivileged children and families. 

By Kat Jones

Photos Courtesy of Dust Jacket Attic